Thoughtful and accessible financial wellness — for women and their families.

Founded in empathy and with decades of experience, Flournoy Wealth caters specifically to women and their families experiencing life transitions.

We offer financial planning, investment management, divorce planning, and risk management - all with an acute focus on a personalized, accessible client-advisor relationship.

Flournoy Wealth is

forward-thinking

female-founded

financial wellness.

Our services

Our services are designed to empower clients during pivotal moments, helping them navigate change with clarity and confidence while building a promising financial foundation for the future.

Our risk management solutions are tailored to help you address life’s uncertainties with confidence.

Investment Management

Build your wealth with the specialized guidance of Pam and Ally, helping you pursue your goals with confidence.

Financial Planning

Build a legacy with confidence as our team helps discuss key aspects of your estate.

Risk Management

The central focus of our divorce financial planning practice is to work with couples who can collaborate with honor to divide assets and share income.

“I have complete confidence in Flournoy Wealth. I've been a client for over 10 years and with Pam's guidance she has shown me how important it is to have your money make you money and not just leave it in a savings account. She is extremely knowledgeable and always available and willing to answer questions.”

Meet your partners in financial wellness

Pam Flournoy began her wealth management journey in 2004 to empower women financially. Recognizing that many felt sidelined in managing money, she founded Flournoy Wealth, a boutique firm designed to demystify finance and create a supportive environment for women. Over 20 years, Pam has gained clients' trust through personalized guidance and support, helping them take charge of their money and achieve their aspirations, including planning for homes, education, and retirement.

In 2021, Pam's daughter, Ally, joined the firm, bringing a fresh perspective and a passion for helping clients achieve their goals. With Pam’s extensive experience and Ally’s commitment to understanding and addressing the unique challenges women face, they created a dynamic partnership. Ally’s fresh approach also highlights the often-overlooked need for financial mentorship among women in their 20s to 40s, recognizing that financial confidence isn’t just for those nearing retirement. Together, they redefined Flournoy Wealth by empowering women through mentorship and the belief that knowledge is the foundation of confidence.

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